Forgive Yankees and Mets fans if the results of the past few seasons have left both wishing for the return of earlier glories–such as the Reggie, Nettles, Piniella Yanks of 1977 and the Doc, Darryl, ‘Kid’ Mets of 1986. New York baseball fans remember, and apparently so does Topps.
Topps today unveiled a new series of limited edition apparel, hats and wall art to their Topps Archives Collection, which was launched last spring and included those iconic N.Y. teams. The updated Yankees and Mets collections include a whole new set of players from those squads–a reminder that depth was as important as star power to their success.
Topps’ new Series 2 launch adds in the legendary MLB teams from the Boston Red Sox (’75), Philadelphia Phillies (’80), St. Louis Cardinals (’82) and Minnesota Twins (’87).
In addition, Topps will be offering online one of a kind wall art every day during the postseason with the “MLB Playoff Player of the Day,” as selected by Topps and Bloomberg Sports, the world’s leaders in sports analytic technology and the newest member of the STATS global network.
Following the completion of every day of the postseason, fans can go to Topps.com to see who has been selected both by a combination of popularity as well as statistical analysis and download that player’s custom wall art to be shipped to them the next day. The player and wall art will also be featured every day on Bsports’ “Stats Insights,” show on Fantasy Sports Network. Hosted by Shannon Somerville, “Stats Insights” is BSports nightly look at all things in sports analytics at 6:30 pm EDT.
“We see big growth in the collectable area for us as a brand, and are proud to be able to bring this new series to fans as the MLB postseason gets going,” said Jeff Heckman, Manager of Marketing, Topps Digital. “The access to such iconic images and items gives us a unique position in the marketplace, and the response from fans of a certain age wanting to both re-live and share their memories of their favorite teams with a new generation has been very encouraging. Between the collector’s series and the wall art of the day, fans can have the best of past and present right at their fingertips.”